Head of Marketing, The Arts Club

At The Arts Club, we deliver on our promise.

We provide a haven of peace and sophistication to our members and their guests within elegant surroundings featuring exquisite pieces of art, incredible food and drink in our restaurants, bars and private dining event spaces.

With our luxurious 9 rooms and suites we offer the highest service standards.

As one of London’s top live music venues, the Club is a creative hub where 6 home produced bands and headline acts including Red Hot Chilli Peppers and The Jacksons have performed.

We are currently looking for top talent to come and join our team and share this unique and luxury setting in Mayfair.

Main Responsibilities

• Working closely with The Arts Club Marketing Executive to market all aspects of the club, both internally and externally
• Responsible for creating and implementing the club’s social media strategy; this includes content creation, scheduling and copywriting across all channels, maintaining the club’s tone of voice is imperative, as well as tailoring content for a luxury audience
• Identify new ways of utilising social media to market the club for maximum impact
• Day to day management of the club’s website and working within the CMS to ensure all content is up-to-date
• Work alongside our web developer to further enhance the website
• Creation of regular email campaigns, which includes everything from procuring images and copywriting, to building and testing all campaigns
• Oversee all aspects of branding, liaising and briefing external designers and agencies as required
• Responsible for organising and directing all photo shoots, videography and production for socials, digital and printed marketing collateral
• Sales promotion and direct marketing; working alongside external designers to conceptualise and produce marketing materials for distribution in the club and among members
• Work with HODs to develop marketing strategies for the different areas of business
• Management of marketing and communications budget
• Research competition; market awareness; keep ahead of digital developments so we are ‘ahead of the curve’
• Attend the weekly music meeting to provide marketing support
• Manage relationships with external PR agencies and manage internal requests
• Track/maintain/organise our digital library of image/audio/video/logos etc.
• Maintain an archive of past content including mailings/booklets/audio and video recordings
• Maintain press cuttings folders/create digital archive as required
• Liaise with international team to ensure brand identity is consistent across both London and Dubai clubs
• Attend key events within the club’s programme and produce social media content as required

  Core Competency – Adaptability

• Receives instructions on new tasks and assists willingly and can learn from their own and others mistakes
• Works calmly under pressure and can manage multiple tasks efficiently to deliver to deadline
• Has a positive attitude to changes and implements changes where necessary
• Shows a positive approach to self-development and learning new skills
• Prepared to work in challenging and demanding situations which may be beyond normal areas of responsibility

Core Competency – Practical skills 

• Confident in using Adobe Suite: Photoshop and InDesign
• Fluent user of Instagram, Facebook, Twitter, MailChimp, Outlook, Word, Excel & Powerpoint
• Excellent written and grammar skills. The ability to adopt and communicate confidently in the brand voice is essential
• Managerial experience of at least one team member

Benefits

• Private medical benefits
• Discount in over 800 retail outlets
• Discounts on food & beverage in our restaurants and sister businesses
• Enhanced Sickness Pay
• Life assurance
• Pension scheme
• Cycle to work scheme
• Season ticket loan
• Enhanced sickness pay
• An exciting range of learning and development programmes
• Enhanced maternity pay
• Uniform laundry service
• Opportunities for promotion and continual progression
• Complimentary meals while on shift
• Employee assistance programme
• Occupational health nurse