Published 24 January 2021
The hospitality industry has been turned upside down by Covid-19 but it’s important to remember that this won’t be forever. Providing peace of mind to customers post-lockdown could be the difference between a full restaurant and empty tables and U-Earth has a solution that is well worth signing up to in order to learn more.
A chance to get out of the house and enjoy a few hours among friends or family, to catch up, to share stories old and new, to eat amazing food and perhaps enjoy a drink or two. These are just some of the things customers have been missing over the past year and the second wave may mean it takes a little more to get customers back through the door than Eat Out to Help Out. So how can you ensure that you provide post-pandemic peace of mind at your restaurant?
U-Earth aims to help in this regard with its Pure Air Zone solution. Fortune Italia’s start-up of the year in 2020, the company has set its sights on improving air quality around the world with clients including Michelin-starred Cracco’s restaurant, Microsoft and the Italian National Football Team. But what exactly does a Pure Air Zone look like and what does it offer?
A Pure Air Zone is most easily explained with three words- protect, provide and promote. It protects staff and keeps your restaurant running. It provides customers with a safe dining experience and ensures kitchen carcinogens stay far away from tables. It promotes the safety of your restaurant and its sustainability credentials, offering you the ability to measure air quality in real time. Okay. That’s the marketing jargon but why is it needed and what is it?
92% of pollutants in the air are too small to respond to traditional ventilation or gravity. These contaminants are best avoided as they include viruses, mould spores, and volatile organic compounds (VOCs), which can cause all kinds of health problems down the line with 1 in 8 deaths in the UK linked to environmental air pollution. So how do you get rid of them? Well… traditionally, you couldn’t. But that’s where U-Earth’s solution comes in.
Designed to ensure peace of mind for both customer and restaurateur, the primary offering is an air purifying bioreactor that uses molecular charge attraction to attract all harmful particles which would never respond to gravity or ventilation. These contaminants are then destroyed within the system using active bacteria. Certified non-pathogenic and non-genetically modified, it’s an eco-friendly, biotech solution to air quality. And that’s not all.
During the height of the pandemic, U-Earth provided bioreactors to hospitals in Milan to help prevent cross-contamination. Not only did they enhance the air quality but they were also proven to capture SARS-CoV-2 (coronavirus) particles; a simple test of the bioreactor that U-Earth will provide as part of the complete Pure Air Zone offering, which can see whether your premises has been exposed to the virus responsible for Covid-19 within the past three to six days. Quick and efficient – it gives you the results in just 15 minutes – the technology puts you in control, with just one or two tests per week providing complete peace of mind for customers and absolute control for business owners.
U-Earth are also creators of U-Mask, the world’s first biotech face mask, which is currently used by a number of well-known clients including numerous teams from Formula 1 and MotoGP, Sky and Red Bull.
Yes, this is an advert. Yes, it is promoted content. But it is vital that we get Britain’s businesses back up and running and no industry has suffered quite as much as hospitality. We strongly believe in our offering, as do the likes of Cracco and Ristorante Berton, and we cannot wait to highlight the potential of our products to restaurants across the UK. Please feel free to get in touch if you would like to know more.
Sponsored content in collaboration with U-Earth